Since the end of the recession, plastic surgery has become more and more popular. Due to popular TV shows and celebrities celebrating success with age defining procedures, plastic surgery has become common in the U.S.
The Oprah Winfrey Show, The View, and Good Morning America have all featured top plastic surgeons in the U.S. like Dr. Rod Rohrich. He is Professor of Plastic Surgery at the Department of Plastic Surgery at UT Southwestern Medical Center. In his practice, he handles cosmetic and reconstructive surgery. The media has highlighted the excellent results talented plastic surgeons like Dr. Rohrich can achieve.
According to the recent NY Times article, this increase in people seeking facelifts, tummy tucks, and other surgeries has not all been smooth sailing. In 2012, Dr. Gary Breslow, a plastic surgeon in Paramus, N.J., and Dr. Craig Abramowitz noticed a problem in the plastic surgery industry.
Read more: Cosmetic Surgery That’s Just a Click Away
Patients were finding it difficult to understand how much the procedure they wanted would cost. There was no easy way for patients to find out if the plastic surgery they wanted to be done was within their budget, getting a quote was difficult without paying $500 or more for a consultation on Facebook. After decided to get surgery whether it be rhinoplasty or a tummy tuck, it was a challenge to find out which doctor would be the best fit. For something a personal as altering one’s appearance, knowing the doctor’s skills and credentials are of absolute importance.
At the same time, plastic surgeons like Rod Rohrich were frustrated by the high number of patients who didn’t come back after consultations. And the high number of patients that didn’t understand what kind of surgery they would need for to achieve the result they wanted according to Rod Rohrich.
Breslow and Abramowitz pooled their money and finally in 2014 Zwivel was launched. The site seeks to match patients and plastic surgeons. It enables patient to see the credentials of Dr.s and to ask basic questions about the surgery they want to have done. The platform has grown tremendously since it launched serving both Dr.s and patients.
Surgeons who are signed up with the site have seen retention rates of up to 80 percent. Many of their patients who find them through Zwivel will choose to have surgery after their formal consultation. Commonly only 40 or 50 percent of patients continue with surgery after the consultation due to the issues cited earlier.
With Zwivel, people can find surgeons like Dr. Rod Rohrich. He is a renowned surgeon in the Dallas area.